Andrea Palten (andreapalten.com) helps coaches and consultants build a deep connection with their ideal clients through heart-centered marketing and powerful list building so they can get the income they deserve!
After 20 years in corporate America as a marketing executive, lead generation expert, and 3-time business owner, she’s learned what it takes to grow businesses.
Now she’s dedicated to helping others make an IMPACT for their clients and on their businesses!
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How did you get your first client back then, and what kind of service did you do for them?
When I started my marketing coaching company, I had already worked in marketing for 18 years so I was known for growing companies.
My first clients came from former co-workers who were now looking at starting their own businesses and they wanted marketing advice.
What do you find most rewarding about what you do?
I love helping coaches, consultants, and online entrepreneurs grow their businesses through marketing tactics that work!
We have a lot of readers who are bent on becoming freelancers, aside from freelancing, how else can someone earn online, and what is your advise?
There are so very many different ways. I provide courses and a membership to teach entrepreneurs how to do marketing.
Doing these online programs are a great way to get groups of people in instead of 1:1 coaching.
How is your typical work day structured?
Since I’m the CEO and a solopreneur, my schedule is completely different every day. I work when I want to, I play when I want to.
What recently-developed marketing strategy, technique or tool interests you the most right now?
I’m hugely into lead generation and that’s why I teach this as well. I believe that the bigger your list, the bigger your income!
What do you do to stay up to date with new marketing techniques?
Since I teach marketing, I follow many gurus, educators and speakers. I listen to podcasts daily.
Which one book/blog post would you recommend every Marketer should read?
Storybrand by Donald Miller